High School Football Network is a cross-platform mobile app that allows users to watch live streaming high school football. The HSFN business model relies on advertising revenue generated through sponsorships displayed within the Mobile App. The client brought us into the picture at the earliest stages of the development process. HSFN is a perfect example of our integrated marketing strategy that included, creating a brand, designing and developing an innovative custom mobile app, constructing a responsive website, implementing promotional materials targeting app users, producing all of the sales/marketing material targeting advertisers, and event marketing.
Results
- High School Football Network mobile app has been downloaded by 15, 000 users
- HSFN Twitter feed achieved 108,000 impressions in June of 2016
- One recent HSFN live-stream event reached over 125,000 viewers
- Increased viewership/followers has led to greater advertising revenue
Date
February 22, 2016
